The Acumen - October 2024

Welcome to The Acumen, a Colorado Black Chamber of Commerce monthly publication. Stay up-to-date with the latest news for Black business in Colorado. Read, enjoy, and share with your networks!

THE ACUMEN October 2024

SHAPING THE FUTURE OF HEALTHCARE

A Conversation With Kevin Patterson BY DR. ANGELIC COLE

BY ANTHEM BCBS CO CARING FOR YOUR MIND & BODY

LARON DUNCAM STUDENT ATHLETES & ENTREPRENEURSHIP

DALE HUNTER THE BUSINESS OF HEALTHCARE

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CONTENTS

18 OUR HEALTHY FUTURE A conversation with Connect for Health Colorado’s Kevin Patterson.

9 THE BUSINESS OF... Dale Hunter shares an inside look into Colorado’s healthcare industry. Get to know one of CBCC’s newest member, Swire Coca- Cola. 6 HELLO NEW MEMBER Dr. Angelic Cole explains the impact of healthcare on small businesses. 5 PRESIDENT’S CORNER 12 CARE FOR MIND & BODY Anthem Blue Cross Blue Shield of Colorado highlights mental health wellness.

24 UPCOMING EVENTS

26 STUDENT ATHLETES ENTRELETE platform supports entrepreneurship of student athletes. 32 BUSINESS ON THE MOVE E678_eBikes, LLC partners Join the CBCC’s BPSG for an event featuring Michael’s Energy in October.

with Kardell Thomas to provide electric bikes.

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Contributors

Editor Alisha Harris, Original Account Strategies Photographer Shameka McBoat, McBoat Photography Contributing Writers Anthem Blue Cross Blue Shield, Dr. Angelic Cole, Laron Duncan, Dale R. Hunter

Contributing Member Companies

E678_eBikes LLC

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President’s Corner Healthcare and its Impact on Small Businesses

Dear Reader: Healthcare in the United States has long been a contentious and complex issue, with significant implications for individuals, families, and businesses alike. Small businesses face unique challenges and opportunities when it comes to providing healthcare benefits to their employees. Let’s explore the multifaceted impact of healthcare on small businesses, examining the financial, operational, and human resource aspects, and offering insights into potential solutions and future trends. The Affordable Care Act (ACA) and Small Businesses The Affordable Care Act (ACA), enacted in 2010, aimed to make healthcare more accessible and affordable for Americans. One of its key provisions was the establishment of the Small Business Health Options Program (SHOP), designed to help small businesses provide health insurance to their employees. The ACA also introduced the Small Business Health Care Tax Credit, which offers financial incentives to small businesses that provide health insurance. Financial Impact on Small Businesses Healthcare costs have become a significant portion of operating expenses for small businesses. Health insurance premiums have been rising steadily, often outpacing inflation and wage growth. Small businesses typically pay more per employee for health insurance compared to larger firms due to higher administrative costs and less bargaining power. This financial burden can limit a small business’s ability to expand, hire new employees, or invest in other critical areas. Employee Benefits and Retention Offering health insurance can be a powerful tool for small businesses to attract and retain talented employees. In a competitive job market, comprehensive health benefits can differentiate a small business from its competitors. Employees with access to health insurance are generally more

satisfied and productive, reducing turnover rates and associated costs. Challenges and Solutions Small businesses face several challenges in providing healthcare benefits, including administrative burdens and the complexity of navigating insurance options. However, there are alternative solutions available. Health Reimbursement Arrangements (HRA) and Association Health Plans (AHPs) offer more flexible and cost-effective options for small businesses. Additionally, technological innovations, such as digital health platforms, can streamline administrative processes and reduce costs. Case Studies To illustrate the real-world impact of healthcare on small businesses, consider the following examples: 1. Success Story: A small tech startup in Denver successfully leveraged the ACA’s SHOP program to provide affordable health insurance to its employees. This not only improved employee satisfaction but also helped the company attract top talent in a competitive market. 2. Struggle: A family-owned restaurant in Colorado faced significant financial strain due to rising health insurance premiums. Despite the challenges, the business implemented a wellness program that reduced healthcare costs and improved employee health outcomes. (continued on next page...)

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Future Outlook The future of healthcare for small businesses is shaped by ongoing policy changes and technological advancements. Potential healthcare reforms could further impact small businesses, either by increasing costs or providing new opportunities for cost savings. Technological innovations, such as telemedicine and AI-driven health management tools, hold promise for reducing healthcare costs and improving access to care. Healthcare remains a critical issue for small businesses, influencing their financial stability, employee satisfaction, and overall competitiveness. While challenges persist, there are also opportunities

for small businesses to navigate the healthcare landscape effectively. Policymakers and business leaders must continue to work together to create a more sustainable and equitable healthcare system that supports the growth and success of small businesses.

Dr. Angelic Cole President & CEO Colorado Black Chamber of Commerce

“The greatest wealth is health.” Virgil

New Member Spotlight

Swire Coca-Cola, your local bottler, is proud to refresh the communities they call home. Their mission is to win together by serving as constant and true advocates for their people, their customers, their partners, their communities and the planet. Supporting Colorado’s Black Chamber is one of the many ways they do that.

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The Business of... HEALTHCARE The health care system is one of THE largest and most complex in the United States economy, accounting for 18% of gross domestic product (GDP) in 2020. Colorado’s healthcare system generates $148 billion of economic output and supports 744,000 Colorado Jobs, nearly 1 in 5, statewide. Period. Full Stop.

in Colorado obtain goods and services in accordance with its internal operation procedures and all applicable state laws. However, they all have a similar approach… increase the business partner, supplier and vendor pool to connect qualified diverse owned companies to current bidding opportunities. They use external ‘matchmaker’ events, ongoing collaboration with community partners and targeted meet-and- greet events hosted by the hospital to support their business outreach programs. Step one, do your homework. Step two, decide if your company offers services they need. Step three, review the bureaucracy of the company you are targeting for potential business. Step four, attend a healthcare summit, hospital procurement webinar or conference to help you understand the opportunities, the process, the paperwork and the key decision makers. And finally, get a list of upcoming business opportunities with the local healthcare industry in your areas of expertise. I encourage all CBCC members to seriously consider the business opportunities in the Colorado healthcare sector. Please join us in our outreach to the industry for a better understanding of the BUSINESS of healthcare.

This article is not about healthcare costs or the “shock and awe” we experience opening a medical bill, visit a clinic or pick up our crucial prescription medication. This is about a $148 billion dollar industry. Clearly, too large to overlook as a potential business opportunity. For example, a colleague of mine landed a contract providing surgical masks to medical staff at a large California hospital. She is now wealthy and retired. The healthcare industry is composed of companies that offer clinical services, drug manufacturers and medical equipment and our unapologetic medical insurance. Hospitals and Health Care Systems are large organizations that provide a wide range of medical services. There is an expansive menu of companies that are vital to this industry. You have pharmaceutical companies, medical device manufacturers, insurance companies, IT and software, consulting firms, home health care and telemedicine providers, just to name a few. The industry has now evolved from just hospitals, clinics, and pharmaceuticals to a different brand- new aspect of wellness, where doctors provide online services. A study done by Global Industry Analysts Inc. proved that the digital health industry is estimated to grow from $152 billion in 2020 to $456.9 billion by 2026. That’s more than double. But what is the “on ramp” to secure business in Colorado with these large, complicated organizations? Learning the procurement process and the key players involved in securing goods and services from the healthcare industry can be a daunting task. All the hospitals

THG is a government relations consulting firm that specialize in water and energy issues.

www.thg.consulting

Dale R. Hunter Founder, The Hunter Group (THG).

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ENGAGE WITH YOUR MEMEBERSHIP BY JOINING A SPECIAL INTEREST GROUP

Black Construction Group

Meets every second Tuesday at 4:30 pm.

Networking Opportunities

Policy Advocacy and Representation

Resource and Information Sharing

Industry Specific Insights

... and more!

Join Today!

For more information, contact Dale Hunter Dale.Hunter@cbcc.biz

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Three Ways To Care For Your Body And Mind

By ANTHEM BLUE CROSS BLUE SHIELD OF COLORADO

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If you want to get or stay healthy and active, it’s important to treat your body and mind with care. This is the essence of self-care. Rather than being indulgent, practicing self-care for a healthy body and mind is about taking small steps every day to improve your well-being, like making an appointment for a yearly checkup or going to bed earlier. When it comes to starting a daily self-care routine, the main goal is to be realistic. The best self-care practices can often take more effort than we realize. Yet once you establish a routine, you’ll feel better physically and mentally every day — and stay healthier over the long term. 3 Ways To Care For Your Body And Mind Nurture Your Body Your body works hard every moment of every day, pumping blood, repairing cells, and helping

you avoid danger. Most days, you don’t even notice until something aches or breaks. That’s why it’s important to take care of your physical health. Self-care ideas to support your physical health include: • Regular checkups: Even if you feel healthy, an annual physical gives your doctor the chance to catch health problems early, before they become more serious. They can also help you stay on track with good habits that will keep you feeling your best. • Physical activity: Exercise is one of those self-care items that’s easy to put off — yet it’s vital to strong physical and mental health. It can boost your mood, kickstart your immune system, aid digestion, and help you sleep. • Healthy eating: When it comes to taking care of yourself, what you eat and drink play

Image: Anthem Blue Cross Blue Shield

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Image: Anthem Blue Cross Blue Shield

• Talking to a mental health professional: If you’re not sure how to start counseling or where to find a therapist, your health plan can help connect you with mental health support. • Getting outside: Being around nature can improve focus, lower stress, and boost your mood. If you’re feeling angry or stressed, step outside for a few minutes. Enjoy the breeze and sunshine. Even small things like having a houseplant bring a touch of nature indoors. • Practicing gratitude: Take a few minutes every day to be thankful for what you have by praying, meditating, or writing in a journal. Also, remember to tell those who matter most to you how much you appreciate them. Connect With Others According to the Centers for Disease Control and Prevention, connecting with others has a positive

a critical role. Food is your fuel — and your medicine. It affects how you feel, how well your body moves, and how well your brain works. Drinking enough water every day is also vital for health. • Good sleep: Sleep restores your body and brain. Strive for around seven to nine hours of quality sleep. To help, try turning off electronic devices an hour before bed and going to sleep at the same time each night. A few minutes of deep breathing or meditation can help you relax. Make Time For Mental Health Commitments and responsibilities in your daily life might make you feel overwhelmed or stressed at times. If stress becomes chronic, it isn’t good for your long-term physical and mental health. Self-care tips for mental health include:

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impact on our minds, bodies, and overall health. So going to dinner with friends is good for you! Here are three self-care techniques for social connections: 1. Practice being more social: People who regularly engage with others, and even with pets, recover faster from illness and are sick less often. Say “hi” to your neighbor and “yes” to a night out. If you are feeling down, reach out to a trusted friend. A good laugh or heart- to-heart talk is healing for both mind and body. 2. Get involved: Volunteering is good for your mental health and your community. Find something that meets your interests and fits

your schedule, whether it’s once a week or once a month. 3. Take a break from social media: Social media might seem like a good way to connect with others, but it also can take a toll on your quality of life, self-esteem, sleep, and mood. Take a break from your phone, starting with not checking your phone during meals, before bedtime, or right when you wake up. Your health plan offers many ways to support your physical and mental health. If you have an Anthem health plan, check your benefits or find care on the Sydney SM Health app or at anthem. com. You can also call the Member Services number on your health plan ID card to learn more.

All Images (this page): Anthem Blue Cross Blue Shield

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BLACK RETAILERS GROUP CBCC SPECIAL INTEREST GROUP

Meets every first Monday at 4:30 pm

Market Insights & Trends Collective Marketing Efforts

Peer Support System and so much more!

For more info, contact Dale Hunter. Dale.Hunter@cbcc.biz

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Corporate Responsibility in Action: Shaping the Future of Healthcare By DR.ANGELIC COLE A Conversation with Kevin Patterson

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Cole: What would you say is the primary motivating factor behind your leadership?

Cole: Who are your role models, and what life- changing lessons did you pick up from them? Patterson: My great-grandmother was pivotal to my life and how I developed. She was a domestic worker who never learned how to drive, finished high school, or grew to five feet tall, but I never doubted her ability to do or understand anything. She taught me so much, but one of the best abilities I picked up from her is scanning people in conversations or sometimes by just observing. This was a period when children were seen and not heard, but I learned so much from watching conversations, especially among elders, about situations.

Patterson: I am a firm believer and practitioner of servant leadership. If you are not authentic with people, they can sense it. Nothing works in leadership roles without authenticity. Good internal and external communication helps lay out the context of what is essential and how you develop ideas and explain the reasoning for your decisions. Otherwise, people can create their own stories about why something happened when there is a void in communication. However, one of the most critical components of servant leadership is supporting your team and creating the space for the people to perform at their best. While you have the authority to tell people what to do, it is much more impactful when you can inspire them to fulfill a goal they also hold dear.

Photo: McBoat Photography

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Photo: McBoat Photography

Cole: What inspired you to pursue a career in the healthcare field, and how did you get started? Patterson: I started as a seventh-grade English teacher on the north side of Houston, Texas. I never planned to be in this or any other position I have had the great honor to hold. The position at Connect for Health Colorado didn’t even exist until 2011, and I had no dream of serving in this capacity. At the time, I was working as Deputy Chief of Staff to Governor John Hickenlooper. When the position came open, the Chief of Staff suggested I talk to the board about the job, and I agreed to serve in this role. It wasn’t because I was an insurance expert. In my career, I have been a health insurance customer for over two decades, and that was the view that the organization needed to address: the consumer experience. The customer experience continues to drive the

work at Connect for Health Colorado, and we are making improvements leading the nation in the programs we implement for our residents.

Cole: What do you believe to be the most important piece of advice for a leader to follow? Patterson: My great-grandmother had a saying, “God gave you two ears and one mouth for a reason.” Leaders should listen more than they talk. They need to hear varied perspectives from their team and stakeholders. Decisions are more informed with perspectives you didn’t think of or share because they represent voices you have not heard. Otherwise, decisions become narrow, poorly thought out, and misinformed, leading to unintended consequences. So, I try to get input early in the process to eliminate the pitchforks and torches, coming with the frustration people build because they were not consulted. That

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Photo: McBoat Photography

does not guarantee that people will like your decisions, but the context and considerations are vital for them to hear.

that I had all the time in the world. As life moves and you get busy, you understand how fleeting time is. Just like you plan meals, you must schedule time with people the same way at home as you do at work. Time is the most precious resource in life. You can make more money; you cannot recreate time. Cole: As an African American leader, what do you consider to be one of the most difficult obstacles you’ve faced? Patterson: As you become successful as an African American, you may find yourself as the only person looking like you in the room. What I had to learn is that was not something to fear, but it was something to own. I do not believe in accidents. You are in the room for a reason. I discovered that someone needed to speak to the life experience of someone who looked like me and had a different perspective than most other participants in the room. Does that mean it is

Cole: How do you prioritize work-life balance, and what advice do you have for junior professionals who are struggling to find balance? Patterson: Work-life balance is a constant struggle for me. At this stage of life, I go to more funerals than birthday parties. It makes me focus on the fact that you only have today. If you can make the most of that day with time and attention to the work you care about and the family supporting you at home, you can blaze a path that becomes a legacy. Also, I have not heard someone say they hoped the decedent spent more time at work in their remarks. I more often hear how much they are missed as their role as parent, sibling, aunt or uncle, grandparent and friend.

Early in my career, I felt (like most young people)

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easy? No, but it informs the decision of whether your perspective is implemented or not. Maybe next time, they will hear you out or seek you out. Either way, you represented your voice and made it part of the process. Cole: What do you think are the biggest challenges facing the Healthcare industry today, and how do you see Connect for Health Colorado overcoming them? Patterson: Cost is a large component of health care today. Based on our experience, I talk a lot nationwide about our customers’ buying habits. However, I also hear about people’s confusion about health insurance. The industry uses many words that are jargon to the industry, and it doesn’t help the consumer understand how the components work together. At Connect for Health Colorado, we have help on our website to explain these terms and how they impact consumers as they use their insurance. We partner with brokers and assisters across the state to have a person in their community where they can seek assistance to understand their consumer choices. We are working to implement more decision support tools to break down the confusion and have consumers pick choices based on where they live, the doctor they want to see, the formulary they need to manage their condition, and other shopping assistance so it isn’t as overwhelming. Cole: How clear is your vision for what the future of corporate responsibility should look like at connect for health Colorado? Patterson: Our enabling legislation and strategic plan are to support access, affordability, and choice in the health insurance market for individuals and small businesses. Above all the work supporting our consumers’ shopping, we sponsor community-based organizations helping to bring more people to health insurance. We are moving to emphasize social determinants of health so that we can focus on populations who are still looking for their way to health

insurance. We have the structure of a business with a revenue line through our enrollment to serve a population with assistance available through tax credits to afford health insurance. This helps provide lower cost and preventative services, leading to better health outcomes for the consumer and overall cost reductions for everyone covered. Cole: In What Direction Does Connect for Health Colorado See Itself Going? Patterson: Connect for Health Colorado has completed eleven open enrollments. We have made huge gains from an initially rocky start to one of the most innovative state exchanges in the nation. I see continued success in reaching more potential customers, but we do have some political decisions that will be made in the coming months that will change how we move forward. The one thing I know is that this organization will continue to be creative while we look for ways to be that one source of information for health insurance for those who do not get their coverage at work or through Medicaid or Medicare. We have more work to do and more Coloradans to cover.

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Black Professional Services Group MAKE THE MOST OF YOUR MEMBERSHIP & JOIN A CBCC SPECIAL INTEREST GROUP

Meets every fourth Thursday at 4:30 pm PROFESSIONAL DEVELOPMENT BUSINESS GROWTH SUPPORT COLLABORATIVE ENVIRONMENT AND MORE!

For more information, email Dale Hunter at Dale.Hunter@cbcc.biz

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Photo: Entrelete

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Empowering Student Athletes Through Entrepreneurship: Kardell Thomas and the ENTRELETE Platform

By Laron Duncan

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The Rise of NIL: A New Era for Student- Athletes

The introduction of NIL rights for student-athletes has transformed college sports, allowing athletes to leverage their fame and skills to earn revenue. For Kardell Thomas, this change was more than just a chance to profit—it was an opportunity to create lasting impact both on and off the field. Recognized as a star athlete, Thomas is also a business owner, investor, and philanthropist, committed to using his platform to empower others. In collaboration with ENTRELETE® and its unique Digital Mobile Billboard Backpack (DMBB) platform, Thomas is taking NIL to the next level, combining athleticism with business acumen. His journey from Louisiana to Colorado is not just a sports story; it’s a business case study in leveraging opportunity and community engagement. ENTRELETE®: The Platform for the Modern Athlete ENTRELETE® is more than just a digital marketing tool—it’s a comprehensive platform designed to support student-athletes in building and promoting their personal brands. With its focus on digital advertising, business meetups, and networking, ENTRELETE® provides athletes with the resources to grow their NIL potential. Thomas has been an avid user of the ENTRELETE® platform, utilizing it to host tailgate events, podcast interviews, and networking socials in both Denver and Boulder. These events are not only about celebrating football but also about creating spaces for business connections, sponsorship opportunities, and community engagement.

As the world of college sports continues to evolve, Name, Image, and Likeness (NIL) opportunities have opened new doors for student-athletes to build their brands, engage with communities, and create business ventures that extend beyond the field. Kardell Thomas, an offensive lineman from Louisiana playing for the University of Colorado (CU), is at the forefront of this movement. Through the innovative ENTRELETE® platform, Thomas is not just securing his future—he’s actively building it through entrepreneurial ventures in Denver and Boulder.

Building Community Through Tailgate Events

One of the standout initiatives led by Thomas is the ENTRELETEVILLE Tailgate Events. These events, held at various locations in Denver and Boulder, serve as a hub for fans, businesses, and local communities to come together. But

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they’re more than just tailgates—they’re business meetups disguised as social events. At these tailgates, Thomas and his team provide a platform for local entrepreneurs to showcase their products and services while engaging with fans in a relaxed environment. Whether it’s a food vendor, a tech startup, or a local artist, ENTRELETEVILLE creates opportunities for collaboration and networking that go beyond the traditional tailgate experience. The fusion of sports and business at these events underscores Thomas’s vision of creating spaces where athletes and entrepreneurs can thrive together. By turning these gatherings into networking opportunities, Thomas is not just enhancing his NIL—he’s fostering a community of like-minded individuals who are eager to support each other’s ventures.

business scenes. These events, often held after games or during off-days, bring together professionals from various industries to discuss business, sports, and everything in between. For Thomas, these socials are more than just opportunities to promote his brand—they’re a chance to build lasting relationships with potential partners, mentors, and supporters. The relaxed yet purposeful atmosphere of these events allows attendees to connect on a personal level, forging bonds that go beyond business transactions.

A Focus on Education and Empowerment

Beyond his business endeavors, Thomas is passionate about education and empowerment. Through ENTRELETE®, he’s been involved in initiatives that support student-athletes in understanding the business side of sports. From financial literacy workshops to seminars on branding and marketing, Thomas is committed to sharing the knowledge he’s gained with others. His involvement in these educational initiatives is a testament to his belief that success in sports should be accompanied by success in life. By

The ENTRELETE® Podcast: A Voice for Business and Sports

In addition to the tailgate events, Thomas hosts a podcast that amplifies the voices of student-athletes and entrepreneurs. The ENTRELETE® Podcast focuses on stories of success, challenges, and the intersection of sports and business. Through interviews with fellow athletes, business leaders, and influencers, Thomas is building a narrative that highlights the importance of entrepreneurship in the athletic world. The podcast is also a key component of Thomas’s NIL strategy. By sharing his journey and insights, he’s able to connect with a broader audience, attracting sponsors and collaborators who resonate with his mission. The podcast serves as both a promotional tool and a resource for others looking to navigate the complexities of NIL and business.

Networking Socials: Bringing People Together

Networking is at the heart of Thomas’s strategy, and his ENTRELETE® Networking Socials have become a staple in Denver and Boulder’s

Photo: Entrelete

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Looking Ahead: The Future of NIL and ENTRELETE®

equipping fellow athletes with the tools they need to navigate NIL, Thomas is ensuring that the next generation of athletes is prepared to take full advantage of the opportunities available to them.

As NIL continues to evolve, so too will the opportunities for student-athletes like Kardell Thomas. With ENTRELETE® by his side, Thomas is poised to continue pushing the boundaries of what’s possible for athletes in the business world. His vision for the future includes expanding ENTRELETEVILLE events, growing his podcast audience, and deepening his involvement in community initiatives. By doing so, Thomas hopes to inspire other student-athletes to embrace entrepreneurship and use their platforms for positive change. For the Colorado Black Chamber of Commerce, Thomas’s story is a powerful example of how business and sports can intersect to create meaningful impact. His journey from Louisiana to Colorado, and from athlete to entrepreneur, is a testament to the power of vision, hard work, and community.

The Impact on Denver and Boulder

Thomas’s presence in Denver and Boulder has had a significant impact on the local communities. His events draw crowds from all walks of life, creating a buzz that extends beyond the sports arena. For local businesses, the exposure gained through ENTRELETEVILLE and the networking socials has translated into increased visibility and growth opportunities. Moreover, Thomas’s commitment to philanthropy has resonated with many in the community. His efforts to give back, whether through charitable donations or community service, have solidified his reputation as not just an athlete, but a leader and role model.

Conclusion

Kardell Thomas’s use of the ENTRELETE® platform is a blueprint for how student-athletes can maximize their NIL potential while making a difference in their communities. Through his tailgate events, podcast, and networking socials, Thomas is not only promoting his own brand but also creating opportunities for others to succeed. As Denver and Boulder continue to embrace Thomas and his initiatives, the ripple effect of his work will undoubtedly be felt for years to come. For student-athletes, entrepreneurs, and community members alike, Kardell Thomas is proving that the future of NIL is bright, and that success is about more than just winning on the field—it’s about making a lasting impact off of it.

Photo: Entrelete

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Black Business ON THE MOVE

Most recently, Kardell was part of the Florida A&M Rattlers team that won the Southwestern Athletic Conference (SWAC) Bowl in 2023. This championship victory further solidified his reputation as a game-changer, capable of making a significant impact on any team he joins. It’s no surprise that Kardell has also been listed on the prestigious East-West Shrine Bowl 1,000 list for the third consecutive season, a clear indication of his consistent performance and potential at the next level.

E678_eBikes, LLC on the Move: Supporting and Signing CU Student-Athlete Kardell Thomas E678_eBikes, LLC, a dynamic and innovative company at the forefront of the electric bike industry, continues to make strides as it champions the NIL (Name, Image, and Likeness) of student-athletes. In a major move that highlights the company’s commitment to supporting athletic talent and entrepreneurship, E678_eBikes has proudly signed Kardell Thomas, an outstanding offensive lineman from Baton Rouge, Louisiana, who has been making waves on and off the field. Kardell Thomas: A Force to Be Reckoned With Kardell Thomas, a native of Baton Rouge, Louisiana, is no stranger to success. From his high school days as a 5-star recruit to his current position as an offensive lineman for the University of Colorado, Thomas has consistently demonstrated excellence in both athletics and academics. His journey is a testament to his dedication, discipline, and drive. Athletic Achievements Kardell’s football career is nothing short of remarkable. He played a pivotal role in LSU’s National Championship team in 2019, helping the Tigers secure the title with a perfect season. His skill, leadership, and perseverance on the field earned him recognition as one of the top offensive linemen in the country. In 2021, he was named to the SEC Academic Honor Roll, showcasing his commitment to his studies alongside his athletic pursuits.

Off the Field:

Kardell’s achievements extend far beyond football. He’s not just a talented athlete; he’s also an entrepreneur, investor, and philanthropist. Kardell is the founder of Excellent Farms, a venture dedicated to sustainable farming and bison herding—a unique passion that reflects his deep connection to the land and his vision for the future of agriculture. His entrepreneurial spirit is further evidenced by his investments and business ventures. Kardell is actively involved in projects that create opportunities for others, especially in his hometown of Baton Rouge. His commitment to giving back to his community is clear in his philanthropic efforts, as he continually seeks ways to make a positive impact on the lives of those around him.

A Perfect Partner for Kardell Thomas

E678_eBikes, LLC has a clear mission: to revolutionize transportation with electric bikes that are eco-friendly, efficient, and accessible to all. But beyond that, the company is dedicated to empowering athletes like Kardell Thomas by providing them with platforms to showcase their talents and expand their influence. By partnering with Kardell, E678_eBikes underscores its commitment to supporting

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student-athletes who excel in both sports and business. This partnership is more than just a sponsorship—it’s a collaboration that aims to uplift and inspire. Kardell’s values align perfectly with those of E678_eBikes: innovation, sustainability, and community impact. NIL and the ENTRELETE®️ PLATFORM: Through the ENTRELETE®️ PLATFORM, E678_ eBikes is at the forefront of NIL initiatives, helping student-athletes like Kardell navigate the complexities of branding, marketing, and monetizing their name, image, and likeness. The ENTRELETE®️ PLATFORM offers a unique opportunity for student-athletes to connect with brands, create content, and build their personal brands while still in college. For Kardell, this partnership with E678_eBikes and the ENTRELETE®️ PLATFORM is a natural fit. As a business owner and investor, Kardell understands the importance of building a brand and leveraging his success on the field to create opportunities off the field. The partnership allows him to not only promote E678_eBikes but also to engage with his community, inspire young athletes, and expand his entrepreneurial ventures. The Future: A Winning Combination The collaboration between E678_eBikes and Kardell Thomas is a winning combination that promises to achieve great things. With Kardell’s influence and E678_eBikes’ innovative approach, the partnership will undoubtedly have a lasting impact on both the sports and business worlds.

is helping to redefine what it means to be a student-athlete in the modern era. Expanding Horizons: For Kardell, this partnership is an opportunity to expand his horizons and take his entrepreneurial endeavors to the next level. With the support of E678_eBikes, he will continue to build his brand, grow his business ventures, and make a positive impact on his community. Conclusion E678_eBikes, LLC is on the move, and with the signing of Kardell Thomas, the company is poised for even greater success. As Kardell continues to excel on the field, he will also be making waves off the field with the support of E678_eBikes and the ENTRELETE®️ PLATFORM. This partnership is a testament to the power of collaboration, innovation, and a shared commitment to excellence. Together, E678_ eBikes and Kardell Thomas are not only changing the game in sports but also setting new standards for what it means to be a successful, well-rounded individual in today’s world.

Supporting Student-Athletes

E678_eBikes is committed to supporting student- athletes as they pursue their dreams, both in sports and in business. By providing a platform for athletes like Kardell to shine, E678_eBikes

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